Features · Instagram DM
From the Business planInstagram DM auto-replies from your store's catalog.
Incoming DMs are answered by Admin Canggih, the AI admin by Canggih.AI that already looks after your WhatsApp. The catalog, FAQ, persona and handoff rules are the same too, so you don't have to teach it from scratch.
- The same catalog and FAQ
- Story replies answered too
- Handoff to an admin in the dashboard
Illustration. An example Instagram DM, shown in the same chat frame as the other feature pages. The customer names the product, because the AI only reads the text of a story reply, not the story itself. On Instagram, options are sent as a numbered list. The store name, products and prices are examples only.
01Behind the scenes
What is Instagram DM auto-reply for sales?
Once the store's Instagram account is connected, the AI answers DMs and story replies with the same catalog and FAQ as WhatsApp.
Instagram DM
Replying to your storyThe same AI
- Catalog
- FAQ
- Persona
The reply on Instagram
Illustration. The products and prices are examples only.
02Before and after
Your content takes off, the DMs pile up.
Without Admin Canggih
- "How much?" keeps coming
- Story replies get buried
- Two inboxes, different answers
With Admin Canggih
- Answers from your catalog and FAQ
- Photos, documents and story replies come in too
- Rapid-fire messages, one answer
- Handoff to an admin, replies from the dashboard
Story replies get buried
Answers from your catalog and FAQ
Illustration. The chats, names, times and prices are examples only.
03How it works
Connect the account once, and your DMs are covered.
Connect your store's Instagram account
Link your store's professional Instagram account to Admin Canggih through Instagram Login. After that, access is renewed automatically before it expires.
Use the catalog and FAQ you already have
The AI on Instagram reads the same catalog, FAQ and persona as on WhatsApp. The rules for when a chat goes to an admin carry over too.
A customer DMs or replies to a story
The AI answers within Instagram's 24-hour window. Messages sent in a row are answered together, and options are sent as a numbered list.
An admin takes over when needed
Chats that need a person go to an admin and can be answered from the dashboard. If the other side turns out to be another bot replying at machine speed, the AI stops and hands over to a person.
04Your settings
You're in control, from your own dashboard.
Good to know (6)
- Only DMs are answered, story replies included. Comments on posts and reels aren't answered by the AI.
- Instagram only allows 24 hours to reply since the customer's last message. After that, neither the AI nor follow-ups can send a message until the customer writes again.
- The AI only reads the text of a story reply, not the story itself. So if a customer only writes "this one", the AI doesn't know which product they mean and needs to ask first.
- If a reply containing a link fails to reach an account that doesn't follow your store, the system resends that reply without the link.
- Access to Instagram is renewed automatically before it expires. But if access has already lapsed or been revoked, the account needs to be reconnected.
- This page is about answering DMs. The full flow from order to payment link that we've confirmed end to end is on WhatsApp.
- Instagram accountThe Instagram account connected to Admin Canggih
- Catalog, FAQ, personaThe catalog, FAQ and persona the AI uses on WhatsApp and Instagram
- Handoff rulesHandoff rules, the same as on WhatsApp
- Follow-up rulesFollow-up rules, which also run in Instagram chats
05Questions
What you'll probably ask first.
Message us on WhatsApp. The Canggih.AI team replies as soon as we can during business hours.
What is Instagram DM auto-reply for sales?
Instagram DM auto-reply for sales means customer DMs are answered by an AI that reads your store's catalog and FAQ, not by template text that's the same for everyone. Once the store's Instagram account is connected through Instagram Login, Admin Canggih answers product, price and store questions in DMs, replies to story replies, and hands the chat to an admin when needed. It's the same AI that looks after your WhatsApp.
How do I set up Instagram DM auto-reply for sales?
Connect your store's Instagram account to Admin Canggih through Instagram Login. After that, incoming DMs and story replies are answered by the AI with the same catalog, FAQ and persona as WhatsApp. Messages sent in a row are answered together, photos from customers are passed to the AI, and chats that need a person go to an admin. Instagram DM is on the Business and Growth plans.
How is it different from a template auto-reply?
A template auto-reply sends the same text to everyone, or only fires on certain keywords. Admin Canggih isn't a template auto-reply. It reads the question, looks for the answer in your store's catalog and FAQ, then answers based on what was asked. If the question needs a person, the chat goes to an admin.
Can I answer Instagram DMs and WhatsApp chats from one place?
One AI looks after both, with the same catalog, FAQ, persona and handoff rules. So you don't set up answers twice. When an Instagram chat goes to an admin, the admin can reply to it straight from the Admin Canggih dashboard. In the Telegram message to admins, if your store's Telegram is connected, the channel is marked as Instagram DM.
What kind of Instagram account can be connected?
A professional Instagram account. Admin Canggih connects through Instagram Login, Meta's Instagram API, and according to Meta's documentation, sending and receiving messages in this API is for professional accounts (https://developers.facebook.com/docs/instagram-platform/instagram-api-with-instagram-login/messaging-api). If access to your account lapses or is revoked, just reconnect the account.
Why can't the AI message a DM again after 24 hours?
Because of Instagram's rules. Meta's documentation says businesses have 24 hours to respond to a message from an Instagram user (https://developers.facebook.com/docs/instagram-platform/instagram-api-with-instagram-login/messaging-api). After that, neither the AI nor automatic follow-ups can send that customer a message. As soon as the customer DMs again, the AI can reply again.
Which plans include Instagram DM?
Instagram DM is on the Business and Growth plans, starting with Business at Rp 2,500,000 a month. The Starter plan doesn't include Instagram DM. Prices exclude VAT (PPN). Quota on Instagram is counted the same way as on WhatsApp, per AI reply. Try Admin Canggih in a WhatsApp chat before you subscribe.
Are comments on posts answered automatically too?
No. The AI only answers DMs, story replies included. Comments on posts and reels aren't answered by the AI. Story mentions aren't answered either, but they're still saved in the dashboard, so you can see who mentioned your store. Since they aren't answered, those mentions don't use quota.
Start today
You make the content, let the AI answer the DMs.
Free demo on WhatsApp first, then decide. Live in under 24 hours after we receive the catalog and the shop rules. Monthly subscription, cancel any time.
See also